CREATIVE BUSINESS CONSULTANT FOR ANY SMALL BUSINESS!
Written by rifqi on Wednesday, September 1st, 2010 in Small Business.
CONTROL YOUR BUSINESSES SUCCESS WITH A BRILLIANT BUSINESS CONSULTANT IN YOUR CORNER!
Innovation and creativity are critical to long-term business success.If you aren’t maturing your business creatively and applying innovation on a regular basis, then in todays business world…you will be left behind. The problem with many business owners, is that they focus so much attention on experience and education (which are incredibly important), that they tend to overlook exploring and crafting their creative thinking ability. Without lateral thinking involved in your business, the most you can hope for is lucky moderate success. I can help you change all that.
My name is Steve Dresel and I am a unique business mind; a uniquely creative business mind.I’ve spent years studying business and preparing my creativity, to the point that I can provide businesses what no other consultant can. Instead of rambling about what I can offer you, I decided to set up a business consulting website to give web-goers a “true chowcase” of my abilities. I took one weekend and came up with a single ”improvement tip” for close to thirty businesses (ideas that go from small and simple, to large and elaborate).I gave you a sample of the site below, with an idea related to clothing retailers. So please, take some time, and entertain yourself by checking out an incredible business consultant. Oh Wait!…did I mention I’m FREE.
Retail clothing stores use in-store displays to show the look and style of their clothing (dressed mannequins, prints and pictorials of models, etc.).And, much of the clothing items these stores sell is similar (based on trends).So, if they feel their quality is superior to others, then retailers should showcase this in more direct fashion.I thought of an idea: with the “in-store displays”, choose exceptional looking outfits from your store, then pick very similar (but make sure they are cheaper looking, and less flattering) outfits from a competitors store. Showcase these outfits in two in-store pictorials, with the same model. Display them directly next to each other: one pictorial with your stores outfit, and the other with the competitions (obviously not giving the competitors name, instead using titles like “theirs” and “ours”). This direct visual, of the same person wearing two seemingly similar outfits, but looking completely different (and less appealing in one), will contrast your clothes with your competitors.And, is a strong way to showcase your superior style, fit, and overall quality.But, as I said before, the key is picking and displaying the clothing they sell that looks inferior to yours.And if you sell pricy high-end clothing, this is a great advertising technique for you.Because even if prices are substantially more at your store, this is a way for customers to justify that, and feel more comfortable with their spending.
